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YushYush




My scope of work

I create, activate and run integrated marketing.

Competencies

Brand from scratch

Go-to-market

From concept to launch

Scope:

  • Set up Unique Selling Proposition/ Value Proposition (brand positioning)
  • Naming, visual identity, logo
  • Visual design and brand message
  • Marketing collateral
  • Launch (offline and online campaign)

Timeframe:

Go-to-market projects are set in 8-12 weeks

Best for:

  • Startups
  • Businesses expanding portfolio
  • Businesses in redesign
  • Businessesunder strategy review
  • Businesses looking for integrated solutions

operating in B2B and B2B2C models.

Activate demand

Attract-the-market

Words create worlds

Scope:

  • Set up Unique Selling Proposition/ Value Proposition (brand positioning)
  • Determine brand marketing goals based on business goals
  • Visual design and brand message (redesign/refreshing)
  • Marketing tactics review
  • Implement incentive and loyalty programs
  • Digital (display) and social media campaigns
  • E-mail campaigns

Timeframe:

Attract-the-market projects are set in 12-16 weeks

Best for:

  • Businesses aspiring premiumisation
  • Businesses in demand incentivisation
  • Businesses looking for integrated solutions

operating in B2B and B2B2C models.

I develop longlasting relations with my customers. I support their daily marketing communications to sustain the effects of our cooperationas a marketing outsourcer in certain activities.The full service model assumes continuity of activities for a minimum of 12 months.

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